Most veterinary professionals have a repertoire of routine questions they ask each client (e.g “have you noticed any changes?” “is he eating/drinking normally?”) While these questions are necessary, they are highly repetitive, and they... read more
Matching your staff resources to fluctuating client demand can be a tricky balance.
You might have a frantic Monday morning packed with urgent visits, for instance, then just a trickle of clients booked between 1pm-3pm midweek.
If you want to fill those quieter patches with some pre-scheduled bookings, ask your Virtual Vet Nurse to do it! Here’s a great example from one of our clinics in Australia.
They scheduled free arthritis checks, using their Virtual Vet Nurse, Vivienne. (This clinic wasn’t actually having a slow patch, quite the opposite, but we thought their idea would translate brilliantly to that scenario).
Most clients love a “free visit” opportunity. It’s a great way to get them back through the doors of the clinic, particularly for lapsed or budget-conscious clients.
But from your perspective, you want to schedule free visits at the optimum time – i.e outside of your busy periods, and only when your team has the capacity.
Scheduled free visits allow you to:
Through Vivienne, the clinic offered free arthritis assessments during two weeks in July. The offer was restricted to 5 free spots per day – at specific times that suited the clinic – on a first-come, first-served basis.
Here’s how it worked:
*Vivienne’s clinic uses ezyVet, which fully integrates with Virtual Vet Nurse, allowing for real-time bookings into the clinic’s calendar.
This meant the entire promotion could be automatically run via Vivienne. She not only launched and publicized the offer, she also handled the bookings within the clinic’s calendar, and closed the promotion at the set date.
And by ‘ring-fencing’ the offer to pre-selected days and times, the clinic was able to schedule the free visits at a time that suited their own staffing needs.
Of course, your Virtual Vet Nurse can run any type of promotion you choose.
But some other common ‘freebie’ consults include:
Free visits are also a great idea when you want to introduce a new piece of kit to clients (such as the therapy mat in our clinic’s example).
Similarly, you may have free supplier samples or giveaways to offer clients who swing by the clinic to pick them up. Your Virtual Vet Nurse could also allocate these on a first come, first served basis.
By using your Virtual Vet Nurse to run your promo, you can get it up and running straight away.
Marketing promos are just one of 10+ automated workflows provided by your Virtual Vet Nurse
All for an affordable monthly subscription (see here), with no minimum term. It’s a plug-and-play offering that is installed on your website in under 30 minutes.
To find out more, contact the Virtual Vet Nurse team.